There is a tendency of bloggers to piggyback onto things that its easy to hate.

People that hate them? Sure. Things that now suck? All right. Rockin’ bewbs? Check.

Anyway… why are we here? Not just the rocking boobs. We are talking about Bill Simmons. Pre-Jimmy Kimmel, he was gold. Post-Jimmy Kimmel, he’s become a sort of a lefty one out guy of bloggers. The issue?

He still goes off on each and every subject like what he talks about is sancrosanct. And he is, after all the Boston sports guy. And we know how everybody loves Massholes. He got knocked off the throne. It happens.  

But he always has this core group of defenders who will vault to his aid every time his name gets sullied by anybody in the blogosphere. And as conspiracy theories go, there is one that says every ESPN intern must leap to defend Simmons aid whenever his name is sullied.

I didn’t believe it at first. After all, he does have a reigon of itnerant douchebags that love everything he does. And a lot of people don’t get tripped up by someone they kind of hate. He does not have a cabal of people who protect his rep.

Then Deadspin decided to run a home-field check on various media personalities. There were some surprises. Rachel Nichols is 78% loved? Well okay then. Brent Musberger is 62% loved? That will make my take team partner enraged when he hears that.

But as for Bill Simmons on Deadspin, which is to ESPN as a supermodel is to keeping cake down? 75% approved. This means this guy…

Is more beloved than…

And just a touch more liked than…

Yep. Bill Simmons is more regarded than Bob Costas. And as an ex-Costashead?

Upsets. George Mason to the Final Four, Eli over Brady, Obscurity over Couric, now Simmons over Costas. Time has taken its toll on the regard of William Jefferson “Bill” Simmons. Can Costas beat back the backlash and become the tiniest American hero? The answer lies ahead in what many are calling 2009’s biggest commentary match-up.

Yeah. Deadspin likes Bill Simmons over Costas. What the hell is that?